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DECO LIGHTING

brand identity

Logo and brand identity for DECO Lighting. DECO Lighting is a distributor of commercial LED lighting solutions. The brand identity I designed represents DECO as approachable, honest, innovative, and reliable.

WORLD OF GOOD

package design

World of Good is a package design for ethically sourced products that provides aid for nations disproportionately affected by climate change. The product set includes coffee, tea, and a mug packaged in folded carriers. The packaging incorporates the products with organic design elements to emphasize the natural origins and ecological goals of the brand.

AMERICAN VISIONARY ARTS MUSEUM

brand identity

Logo and brand identity for American Visionary Art Museum (AVAM). AVAM is a Baltimore non-profit museum displaying the works of outsider artists, or artists without formal training. My brand identity emphasizes the whimsical nature of the AVAM collection and the eye represents the unique vision of the artists.

OCEANTIC NETWORK

internship

The Oceantic Network is a non-profit organization dedicated to building a network to connect members of the Offshore Wind supply chain. As a graphic design intern at The Oceantic Network I designed social media graphics for The Network on a daily basis. I collaborated via Asana and daily Teams meetings with the Marketing department to discuss creative strategy and design concepts. I designed a wide spread of graphic content ranging from event promotion and motion graphics to informative text layout and presentations. I formatted graphics for multiple social media platforms using The Network's brand guide.

SIGNAL CLUB

package design

Signal Club is a package design for a seltzer brand with a retro aesthetic. The brand is based on the idea that seltzer water tastes like tv static, and the packaging imitates a CRT display with color bars on screen.

THIS TYPEFACE IS CALLED ROCKWELL.

book design

This typeface is called Rockwell is a book that documents the history of the slab serif typeface "Rockwell", as well as the life of its creator Frank Hinman Pierpont. The book was printed and hand bound with a hard cover.

"GOD IS DEAD"

social campaign

"God is Dead, and we have Killed Him.” is a quote from philosopher Friedrich Nietzsche. I interpreted this quote to address the global climate crisis. The shocking statement draws attention to the damage humans have caused to the biosphere and relates to excess industrialization which will lead to our own demise. The social campaign includes Instagram posts, posters, and wearable buttons."

URBANA

book design

URBANA is a book of original photography and type design critiquing the rapid development of technology and capitalism, and how they affect development of the human personality. The book was printed and hand bound with a hard cover. There are two posters and a wearable sign that I designed to acompany the book.